World Cup crowds lifted bars, barbecue shops and tattoo parlors

World Cup crowds gave local businesses in several host cities a clear sales lift, according to Bank of America data and business owners interviewed by Fortune. The boost reached beyond stadiums into bars, restaurants, cafés and tattoo shops that handled waves of visiting fans.

Bank of America said card spending at physical stores, restaurants and bars in the 11 U.S. host cities rose 5.3% from a year earlier during the three weeks ending June 27. The rest of the country rose 3.8% over the same period, according to the bank, a shift from the previous three weeks, when host cities had lagged behind.

Fortune reported that Los Angeles and New York showed the clearest gains, helped by Team USA group-stage matches and other high-profile games. Seattle showed little change in the data, which Bank of America attributed to already strong retail spending before the tournament.

Boston bars were hit by Scottish demand

In Boston, Scotland supporters overwhelmed beer forecasts at the Samuel Adams Taproom downtown, Fortune reported. Between June 11 and June 21, the taproom sold more than 7,000 pints of Boston Lager, used 99 kegs and two full tanks equal to about 30 additional kegs, and needed five emergency deliveries.

Devon Savage, communications manager for the Samuel Adams brand, told Fortune the taproom expected international visitors but did not expect such strong demand for Boston Lager. She said the location served about 10,000 pints in all during the rush, around four times what it would normally pour over a long Fourth of July weekend.

Other Boston operators saw similar pressure. Katie Freeman of Glynn Hospitality Group told Fortune that Coogan’s, the Black Rose and Dylan’s drew crowds that felt like an extended St. Patrick’s Day, with Coogan’s and the Black Rose each going through more than 200 kegs of Bud Light in June.

Kansas City restaurants adjusted to visitors

Joe’s Kansas City Barbecue, usually closed on Sundays, opened on some Sundays because of World Cup demand, according to Fortune. Eric Tadda, the chain’s marketing director, said the company used Kansas City Chiefs games as a guide and planned for a 20% to 25% jump in demand.

The tournament met or exceeded that forecast, Tadda told Fortune. Joe’s normally prepares 300 to 320 slabs of ribs per location on a weekend, but World Cup crowds pushed that figure above 400 at each of its three restaurants.

The chain translated menus into Spanish and Dutch and used handheld translators at ordering stations, according to Fortune. On its final open Sunday, Joe’s turned away hundreds of people in line as supplies such as bread, straws and to-go silverware ran low and managers tried to avoid overworking staff, Tadda said.

At Café Corazón in Kansas City, owner Miel Castagna-Herrera told Fortune that Argentine media coverage before Argentina’s opener brought fans to the café for yerba mate, a South American caffeinated drink. She said sales at the Crossroads location rose 15% to 20% during the tournament, with stronger results at the café’s two other locations.

Late hours helped a Philadelphia lounge

In Philadelphia, Midnight & The Wicked benefited from Pennsylvania’s decision to let city bars stay open until 4 a.m. during the tournament, Fortune reported. Owner Artem Ustayev said summer is usually weak for his cocktail lounge because many customers leave for the Jersey Shore.

Ustayev told Fortune that Brazil’s group-stage match against Haiti produced about $80,000 in sales in one night, or close to $110,000 after taxes and tips. He said the bar ran out of Corona several times but did not see the late hours create the problems some regulators had feared.

Vancouver fans chose permanent souvenirs

In Vancouver, Adrenaline Tattoos on Granville Street saw World Cup visitors come in for permanent reminders of the trip, Fortune reported. Mike Bilinsky, the shop’s operations manager, said at least half of its World Cup-related customers were international visitors.

Bilinsky told Fortune that trademark limits kept customers away from official FIFA branding, so fans chose flags, maple leafs, soccer balls and passport-stamp-style designs. He compared the street atmosphere to Vancouver’s 2010 Winter Olympics and said fans wanted souvenirs they would not lose.

This story draws on original reporting from Fortune.