Business

WhipNash launches Nashville rental brand with Hummer EV giveaway

The luxury and exotic vehicle rental company is using a national sweepstakes to introduce its Nashville service and support three charitable groups.

Daniel Okafor

By Daniel Okafor · Business Editor

3 min read

WhipNash has opened a national giveaway for a 2025 GMC Hummer EV as part of the launch of its Nashville luxury and exotic vehicle rental business. The campaign gives the new company a way to market beyond Middle Tennessee while tying its debut to support for the ASPCA, Wounded Warrior Project and The Luke Alan Foundation.

The business serves Nashville and Middle Tennessee with a fleet that includes exotic cars, luxury SUVs, premium electric vehicles and high-end group transportation. Its service model centers on valet-style delivery at Nashville International Airport and other approved locations in the region, rather than a conventional rental-counter pickup.

The giveaway is open to eligible participants under rules covering deadlines, entry limits and other conditions. WhipNash says a portion of applicable campaign proceeds will go toward the three charitable beneficiaries, which are being supported through the campaign but are not identified as sponsors, administrators or endorsers of the sweepstakes.

The ASPCA focuses on animal protection and anti-cruelty work, including rescue, advocacy, shelter support and disaster response. Wounded Warrior Project provides services for wounded, ill and injured veterans and their families, including programs tied to mental health, physical wellness, career development, financial well-being and peer support. The Luke Alan Foundation honors children who died young while supporting grieving families, providing scholarships and working with Owlet to provide Smart Socks to parents.

“WhipNash was built around memorable vehicles and unforgettable experiences, but we also believe a major campaign should have the ability to create a positive impact beyond the prize,” the WhipNash Team said. The team said the three organizations serve distinct communities and are part of the company’s official launch.

Participants can receive entries through qualifying purchases during the giveaway period, with standard merchandise purchases earning entries based on spending unless a promotional multiplier is in effect. Quick Entry options may offer more entries per dollar than standard merchandise purchases, according to the company’s rules.

The campaign also includes a free alternative method of entry, and no purchase is required to enter or win. The sweepstakes is void where prohibited and subject to federal, state and local law.

WhipNash said it selected the GMC Hummer EV because the vehicle fits the company’s emphasis on premium and electric models. The Hummer EV also gives the launch campaign a recognizable prize in a segment where rental operators increasingly use specialty vehicles to stand out from mainstream car-rental brands.

The company is positioning its Nashville luxury and exotic vehicle rental service for airport arrivals, weekend trips, weddings, anniversaries, proposals, corporate travel, business hosting, bachelor and bachelorette trips, special events, music productions, video shoots and celebrations. Customers flying into Nashville can arrange delivery at Nashville International Airport, while local clients can request delivery to approved hotels, homes, venues, businesses, production sites and event locations.

WhipNash is accepting inquiries and reservations for vehicle rentals in Nashville as the giveaway runs. The company has not announced in the materials reviewed how long the campaign will remain open beyond the deadlines set in its official rules.