OnePlus to stop launching products in the US and Europe
Parent company Oppo says existing support and warranty commitments will remain, with devices set to move to ColorOS updates.
By Maya Lindqvist · Senior Technology Correspondent
2 min read
OnePlus will stop releasing new products in the United States and Europe, ending its run in two major Western markets. The decision matters for current owners because parent company Oppo says warranties, software updates and service commitments will continue after the withdrawal.
Oppo confirmed the change to The Verge, which reported that OnePlus will no longer launch devices in either region. The Verge said the move follows expectations among industry observers that the brand was preparing to leave those markets.
James Paterson, Oppo’s senior PR manager in Europe, told The Verge in a call that “software updates and after-sale support will be guaranteed” in both the US and Europe. Oppo also told The Verge that OnePlus devices will shift to ColorOS for future updates.
Support details remain limited
The company did not give The Verge specific details on how it will meet warranty and support obligations in the United States. That leaves a key question for US customers because The Verge reported OnePlus will no longer have a presence there.
Oppo’s assurance covers both the US and Europe, according to The Verge, but the practical path for repairs, customer service and warranty handling was not fully spelled out in the report. The company’s statement indicates existing customers should still receive support, even as new product launches end.
The Verge identified the OnePlus 15 as the company’s final US flagship. That makes the device the last top-tier OnePlus phone sold in the country before the brand’s exit from the US market.
OnePlus built its reputation in part through direct sales to phone enthusiasts, but the latest confirmation puts its US and European plans under Oppo’s control. Oppo is now the company speaking publicly about support, warranties and the software path for remaining devices in those regions.
The withdrawal does not mean current OnePlus devices immediately lose support, based on Oppo’s comments to The Verge. It does mean customers in the US and Europe should not expect new OnePlus hardware launches in those markets.
This story draws on original reporting from The Verge.