We The Billions announces personalized cognitive care model
An August 1 announcement outlines a conversation-based care approach, its intended clients and the evidence details it does not provide.
By Tom Brennan · Health & Medicine Correspondent
2 min read
We The Billions announced an individualized cognitive-care model in an announcement dated Aug. 1. The company says the approach examines how a person’s cognitive functions operate through language and conversation, rather than relying on a diagnosis alone.
The announcement matters for people seeking services for cognitive or neurological concerns because it describes a diagnosis-agnostic approach aimed at both clinical clients and people focused on performance. The announcement does not provide named assessment tools, clinical outcomes, regulatory information or details of validation for the approach.
What is We The Billions cognitive care?
We The Billions describes the offering as a personalized model that uses conversation to consider cognitive systems involved in communication, learning, decision-making and daily functioning. In the company’s account, clinicians consider how someone organizes ideas, retrieves information, holds information in mind and moves between topics during speech.
Sanna Darwish, the company’s founder, is identified in the release as a speech-language pathologist and former NASA science communicator. Darwish says conversation can offer clues about such processes as attention, memory, flexibility, self-monitoring and problem-solving.
The company presents diagnoses as useful reference points while arguing that they may not fully describe an individual’s cognitive needs. That is the central premise of its newly announced personalized cognitive-care service, according to the release.
Who does the company say it serves?
We The Billions says its services are intended for people dealing with concussion, ADHD, autism, brain injury and dementia. It also lists executives, athletes, students and other people seeking to improve performance as prospective clients.
The company says it offers virtual services worldwide and in-person clinical care in Maryland and Virginia. The Aug. 1 announcement was datelined Clarksville, Maryland.
What evidence is included in the announcement?
The release cites the broader idea that patterns in speech and language may be relevant to cognitive research, and it describes measures of linguistic complexity as validated. However, it does not name those measures, identify specific studies supporting its service, or set out patient results or comparisons with other forms of care.
As a result, the announcement establishes how We The Billions is positioning its service and whom it says it will serve, while leaving the model’s clinical evidence and validation unspecified.